1. Consumerization is the dominant force in smartphone selection. Seventy-seven percent of smartphones used at work are chosen by an employee, and 48% are chosen without regard for IT support. That means only 23% of the smartphones used at work in the U.S. are delivered as a take-it or-leave-it device by IT. And three-fifths of that 23% are BlackBerries.
2. Consumerization means choice, which means Apple and Android devices. RIM still has a plurality of smartphones in U.S. companies and organizations with 42% of the installed base. But together, Android (26%) and Apple (22%) have a bigger slice of the workforce market than does RIM. The force of consumerization becomes even clearer when you see that when people choose their own phone, 59% choose Android or Apple while 25% select BlackBerry. [Also see: "Mobile device management: Apple's extra little tricky requirement"]
3. Consumerization also means that employees are willing to share the cost burden. Employees pay all (48%) or some (9%) of the cost of the smartphone they use for work. They also pay all (40%) or some (14%) of the cost of the monthly bill. While there is no guarantee that every employee wants one phone for both work and personal use, it's clear from the data that a majority of U.S. information workers today are willing to share the cost and the benefit of a smartphone used at both home and work.
Enterprise IT and security teams ultimately need MDM software to keep secure pace with the growing complexity of device types, OS options and sheer velocity of mobile apps in their user's hands.
MobileIron's purpose-built MDM software provides global companies with a highly scalable solution for mobile device management, security and enterprise app storefronts and was positioned in the Leaders Quadrant of Gartner's Magic Quadrant for Mobile Device Management.
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