Social media steps up in wake of Boston Marathon blasts

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As chaos reigned in the hours after twin explosions detonated on Boylston Street near the finish line of the storied Boston Marathon, social media outlets became a lifeline between runners, spectators and the outside world on Monday.

Two powerful devices exploded in quick succession near the Boston Marathon finish line. With tens of thousands of runners milling about the finish line, or stranded on the 26.2 mile course, social media including Facebook and Twitter became a lifeline, with cellular and landline access into and out of the Boston area overloaded.

Photo and video uploaded to social networks like Twitter provided some of the first images of the attack. Bruce Mendelsohn (@brm90) was attending a race-day party immediately above the location of the first explosion and provided some of the most widely circulated photos of the resulting carnage on Boylston Street. Mendelsohn said the blast blew him off his feet, but he kept a running commentary on the response via his Twitter account.

"Cellphone service is down in #Boston. Use #texts #email, or #social media," he tweeted hours after the explosion.

Kristin (Lawhorn) Higden, a first-time Boston runner, crossed the finish line in 3 hours and 28 minutes, less than 30 minutes before the explosions. She said she was taking photos with her husband and mother in the family meeting area close to the finish line when the blasts went off.

"I really thought it was another 9-11, it was that loud," she said. As chaos erupted in downtown Boston, Higden said that text messaging and cell phone access were spotty.

"Text messages weren't really working, same with phone calls," she told ITworld. "It was more Facebook than anything. People were writing on my wall and asking if I was OK."

Other friends reached out to Higden over her Instagram, account, Higden said.

Higden wasn't alone. With many runners separated from their cell phones, and family and friends anxious for news, Facebook and Twitter quickly became conduits for information about their wellbeing. Phrases like #prayforboston and #bostonmarathon were among the top terms trending on Twitter Monday.

Concerned residents turned to Facebook for information on blood donations to help victims and to check up on

And, with thousands of runners diverted from the Boylston Street finish line towards Boston Common, Google stepped up with Google Person Finder, a simple tool that helps people locate each other in an emergency. The tool was tracking 4,600 people late Monday.

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I'm an experienced writer with a decade of work as a reporter and industry analyst covering IT security, cyber security and hacking. Prior to donning the reporter's cap, I spent close to a decade in the technology field, providing technical communications, product training and marketing and communications services to firms including Cisco Systems, Logica and SteelPoint Technologies (now part of Autonomy Corp. PLC). More recently, I served as editor of the computer security blog Threatpost.com. My writing has appeared in The Boston Globe, Salon.com, Fortune Small Business, as well as ZDNet, Computerworld, InfoWorld, eWeek, CIO , CSO , ITworld as well as long format analysis for The 451 Group. I have provided expert commentary on cyber security and emerging threats for leading news outlets including NPR's Marketplace TechReport. Finally 'yes,' I was a guest on The Oprah Show — but it’s a long story.

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