Microsoft drops OneCare antivirus product

November 18, 2008, 08:51 PM —  IDG News Service — 

Two years after trying to build a consumer antivirus business, Microsoft has decided to throw in the towel.

The software vendor said Tuesday that it will discontinue retail sales of its Windows Live OneCare product at the end of June next year, and instead offer Windows users free antivirus software, code-named Morro.

Microsoft is phasing out OneCare in order to focus its efforts on getting Windows users to adopt antivirus (AV) technology, said Amy Barzdukas, a senior director of product management with Microsoft. "Our goal with OneCare was to get more customers more protected, and I don't think we were able to do that to the extent that we would have liked," she said.

Nearly half of Windows users don't use AV and in emerging markets that percentage is even higher, she said. "As we look around the world now, the countries where PC growth is most rapid, in emerging markets such as Brazil and India and China, the malware threat is even greater," she said.

Morro is expected to ship by the end of 2009 and online OneCare sales will be gradually phased out sometime after that.

Morro will use the same antimalware engine that is in OneCare and Microsoft's corporate Forefront security products, but it will not be bundled into the operating system, Barzdukas said.

As with OneCare, Morro will have the same kind of antispyware features that are found in Microsoft's Windows Defender.

Designed to appeal to people who have not bought antivirus software, Morro will use less system resources than OneCare. It will also have fewer features. It will protect PCs from malicious programs such as viruses and Trojans, but will not include the systems management and backup capabilities that come with OneCare.

The free antivirus software will be available in the same markets where OneCare is currently sold, Microsoft said. OneCare subscribers will continue to receive support through the end of their subscriptions.

Microsoft shook up the consumer antivirus market when it began selling OneCare in May 2006. Antivirus vendors worried that Microsoft would use its desktop monopoly to push customers to the product, and OneCare itself represented a reinvention of the antivirus category, with its backup and management features and its three-user licensing model.

But the product did not perform well in reviews and ultimately failed to challenge the dominance of antivirus leaders such as Symantec and McAfee.

One antivirus vendor said that a free lightweight AV product from Microsoft was a good idea. "There is so much malcode now that there is a need for more than one AV on any given computer," said Roger Thompson, chief research officer with AVG Technologies, via instant message. "The vendors need to make them lighter on resources, and able to run simultaneously."

IDG News Service

Sign up for ITworld's Daily newsletter
Follow ITworld on Twitter @IT_world

I like it!
Close

On Twitter now

microsoft

Powered by Twitter
You are logged in | Sign out
Sign in and post to Twitter

What are you thinking?

Cancel Tweet sent

On Twitter now

Post a comment
The content of this field is kept private and will not be shown publicly.
  • Allowed HTML tags: <a> <em> <strong> <cite> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.
peer-to-peer

jfruh
Apple syncing patent can't come soon enough

pasmith
New Twitter features borrow from 3rd party clients

Esther Schindler
Open Source Changes the Software Acquisition Process

mikelgan
How to set up continuous podcast play on the new iTunes

David Strom
Five important Windows 7 mobility features

sjvn
Guard your Wi-Fi for your own sake                        

Sandra Henry-Stocker
Grepping on Whole Words

 

Sidekick: The Good News & the Bad News
Either way you look at it Microsoft Data Center management did not follow standards or best practices in this failure. In which case it makes me wonder more about the outsourcing of corporate data much less personal data.
- mburton325

Join the conversation here

The Daily Tip

The Daily TipQuick, practical advice for IT pros. Made fresh daily.

Hot tips:

Want to cash in on your IT savvy? Send your tip to tips@itworld.com. If we post it, we'll send you a $25 Amazon e-gift card.

Newsletters

Subscribe to ITWORLD TODAY and receive the latest IT news and analysis.

I would like to receive offers via email from ITworld partners.
By clicking submit you agree to the terms and conditions outlined in ITworld's privacy policy.
Featured Sponsor

AISO founders envisioned a Web hosting company that was environmentally friendly. While the company employed energy-efficient innovations like solar panels, its infrastructure produced unacceptable power and cooling requirements. Find out how AISO leveraged AMD technology to overcome their challenge in this case study white paper.

In this whitepaper, Scalar explores the opportunity to change the landscape with respect to mission critical databases built around Oracle. Leveraging technologies such as Linux, high-end commodity processing power and Oracle RAC technology to architect, design, build and maintain database infrastructure that delivers maximum availability, reliability and performance at a fraction of traditional cost.

On a typical day, weather.com, the Web site for The Weather Channel in Atlanta, serves up between 15 million and 20 million page views. But in September 2004, when back-to-back hurricanes ransacked Florida, the peak traffic on one day more than tripled: over 70 million page views by more than 7 million unique visitors. Read the full success story now.

Marketplace