SEO

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  • 20 SEO tips, trends and predictions for 2014

    Posted January 17, 2014 - 4:16 pm

    Google made big changes to its search engine algorithm in 2013. What will those updates mean for search engine optimization in 2014? SEO experts offer their advice for the new year.
  • Does Google Authorship matter for SEO?

    Posted January 7, 2014 - 4:09 pm

    The better your Google Authorship, the more likely you are to see your headshot and a 'rich snippet' attached to the Web content you produce. But this has little impact on SEO and no effect at all on Google Author Rank. Here's an inside look at the pros and cons of Google authorship for SEO.
  • When you accept paid casino links you’re gambling with Google

    Posted November 22, 2013 - 11:30 am

    Ever gotten an email offering to pay you to publish a blog post? It's a black hat SEO trick that will get you in hot water with search engines
  • Five free tools to improve your website's page load speed

    Posted November 1, 2013 - 12:28 pm

    Use these five free tools to help improve your website's page load times. Site speed can be an important search engine optimization benchmark.
  • What 3 big Google updates mean for your SEO strategy

    Posted October 17, 2013 - 4:23 pm

    Recent changes to Google's search algorithm, its keyword planner tool and the availability of search query data may have you rethinking your SEO and online marketing strategies, but experts say it's best not to overthink things.
  • Website source code searching made easier

    Posted October 8, 2013 - 6:00 am

    NerdyData is a new search engine that lets you mine the code behind web pages
  • 8 things you need to know about SEO now

    Posted August 20, 2013 - 12:46 pm

    Google has been busy making big algorithm changes for the past year and a half. Here are eight things SEO experts say you should be doing now to keep your content high in search result rankings.
  • 20 SEO tools to help you achieve, measure success

    Posted February 6, 2013 - 12:44 pm

    The basics of search engine optimization are, well, basic: Build good, easy-to-find content, and promote it via social media, and they will come. But there's nothing wrong with adding to your arsenal SEO tools that will help you create more targeted content and a more visible website.
  • Beware of fancy infographics–spammers may be lurking behind them

    Posted December 12, 2012 - 9:00 am

    Infographics are the latest trick for suckering you into signing up for spammy Web sites. Here's a story about one of them.
  • Mobile SEO strategies: More than just choosing keywords

    Posted October 17, 2012 - 11:06 am

    With more people performing searches by typing or voice commands on their mobile devices, does your company website need a new SEO strategy? These five mobile SEO tips will help potential customers find -- and stay on -- your mobile site.
  • How to improve your site's search ranking using SEO

    Posted August 23, 2012 - 2:16 pm

    As any website owner knows, search-engine optimization--SEO--is a rapidly moving target. What worked well last week might work against you today. Hordes of website operators learned this the hard way earlier this year, when two key updates to Google's algorithms took effect. Known by the cute code names of "Panda" and "Penguin," these updates were designed to severely penalize websites with thin, weak, or duplicated content. The goal: To rid Google's search results of content farms and spam blogs by using quality metrics, instead of merely relying on the old PageRank system to measure a site's importance.
  • Google cutting displayed search results from 10 down to 7 per page

    Posted August 21, 2012 - 11:43 am

    More ads and fewer search results means one site often fills the first SERP (Search Engine Results Page).
  • Why your company should hire a dedicated SEO specialist

    Posted August 18, 2012 - 7:08 am

    The factors that play a part in search engine optimization (SEO) are constantly evolving, requiring a multi-faceted strategy that involves multiple disciplines and talents-and, in many businesses, multiple departments. Given those factors, are you better off hiring or outsourcing?
  • Keep your website off of Google's naughty list

    Posted April 14, 2012 - 7:28 am

    Google's principal engineer, Matt Cutts, dropped serious hints in March about an imminent change to Google's algorithm that will penalize websites for being "overly optimized". Unfortunately, he didn't specify exactly what "overly optimized" means, or when this big shift will come--but you'd be wise to prepare your website now.
  • W3Schools hubbub over SEO tricks, inaccuracies

    Posted March 23, 2012 - 10:58 am

    Subdomain games keep W3Schools high in search results, quality problems highlighted by W3Fools site.
  • 5 great jobs and 6 great company startup ideas for people with Search Engine Optimization (SEO) skills

    Posted February 7, 2012 - 7:09 pm

    There are some technical specialties that not only provide great employment opportunities, but also create the possibility of using them to start your own business. The Search Engine Optimization (SEO) is one of these skill sets.
  • Was an IBM stock buyback really more important to you than its first female CEO?

    Posted October 26, 2011 - 11:00 am

    IBM was the top story on Google's tech news page this morning, but in strange ways. Was a stock buyback really more important before 9 a.m. than the first woman CEO was after 9?
  • Accused search hijacker denies all charges except covertly redirecting search

    Posted August 10, 2011 - 4:14 pm

    Paxfire disputes that it 'hijacks' search requests from ISP customers, gathers personal information and uses it covertly. BAH! It fixes and redirects searches, stores data to improve future searches and gives results enhanced with information from its partners. So there.
  • Twitter's importance to SEO seen as growing

    Posted June 7, 2011 - 4:32 pm

    Twitter is becoming an increasingly important tool for marketing and search optimization and experts are learning more about how to best use the service, they said Tuesday during a panel at Search Marketing Expo in Seattle.
  • Google integrating Analytics with SEO tools

    Posted June 7, 2011 - 2:42 pm

    Google is tying its Analytics and Webmaster Tools applications more closely together in an effort to give Web publishers a joint view of internal site traffic and search engine optimization (SEO) data.
  • Unholy union of SEO trickeration clears antitrust scrutiny

    Posted March 1, 2011 - 5:50 pm

    Just when Google thought it was getting a handle on ridding its searches of low-quality content created by content farms, aggregators and SEO-riggers, the marriage of two masters of those dark arts was approved by the U.S. Federal Trade Commission.
  • Google content farm crackdown hurts cheaters, helps users

    Posted February 25, 2011 - 6:37 pm

    Google is retuning its search algorithms to weed out content farms that waste readers' time with keyword-stuffed Web sites that waste time in a bad way.
  • New Google algorithm takes aim at content farms

    Posted February 25, 2011 - 11:58 am

    If what Google says is true, users will notice a bit less crappy content clogging up their search results, starting almost immediately.
  • Google unofficially declares war on content farms

    Posted February 25, 2011 - 11:05 am

    Search behemoth Google says it's taking a stab at raising the bar on search results by penalizing Websites that offer copycat content and sites that are clearly trying to game the company's search algorithm. Google announced changes to its search algorithms, in an effort to improve rankings of Websites offering high quality content. The move is set to impact over 10 percent of U.S. search results and is widely seen as a direct attack on so-called 'content farms' that generate articles based on popular search queries.
  • 6 dirty SEO tricks you must avoid

    Posted February 24, 2011 - 10:26 am

    The past several months have afforded several high-profile examples of how search engine optimization, or SEO, should not be done. Last fall it was DecorMyEyes and the case of the abusive business proprietor, and just recently it was JCPenney and the case of the short-lived black hat success.
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