• Google unofficially declares war on content farms

    Posted February 25, 2011 - 11:05 am

    Search behemoth Google says it's taking a stab at raising the bar on search results by penalizing Websites that offer copycat content and sites that are clearly trying to game the company's search algorithm. Google announced changes to its search algorithms, in an effort to improve rankings of Websites offering high quality content. The move is set to impact over 10 percent of U.S. search results and is widely seen as a direct attack on so-called 'content farms' that generate articles based on popular search queries.
  • 6 dirty SEO tricks you must avoid

    Posted February 24, 2011 - 10:26 am

    The past several months have afforded several high-profile examples of how search engine optimization, or SEO, should not be done. Last fall it was DecorMyEyes and the case of the abusive business proprietor, and just recently it was JCPenney and the case of the short-lived black hat success.
  • J.C. Penney caught gaming Google

    Posted February 14, 2011 - 6:50 pm

    If you're into search engine optimization intrigue, check out this article in Saturday's New York Times about how retailer J.C. Penney for months used "black hat" SEO techniques to rig Google search results in hits favor -- and how it got caught.
  • 'AOL Way' revealed: Screw quality, grind down staff

    Posted February 1, 2011 - 5:44 pm

    The trouble with most journalists and writers is that they don't realize their true potential. AOL chief executive Tim Armstrong knows this and wants to help by requiring them to hack out five to 10 stories a day.
  • Demand Media climbs 33% in Wall Street debut

    Posted January 26, 2011 - 5:59 pm

    Internet content farm Demand Media (NYSE: DMD) finished its first day of trading on Wall Street at $22.65, up 33.2 percent from the offer price of $17 per share.
  • Google to punish bad reviews: What it means for your website

    Posted December 2, 2010 - 6:38 pm

    Google's rapid response to a New York Times story last week about unscrupulous e-commerce company DecorMyEyes has garnered significant attention over the past few days. That's not just for the shocking nature of the abusive eyewear vendor's behavior, but also for Google's admission that the story uncovered a weakness in its page ranking algorithm.
  • Cybercrooks 'poisoning' Google results: report

    Posted November 10, 2010 - 3:13 pm

    Cybercrooks continue to abuse the Web, boosting their ability to produce what's called search engine optimization poisoning so that individuals making use of search engines such as Google's increasingly are ending up with choices that are dangerous malware-laden URL links.
  • Review

    Web design and promotion: 5 must-read guidebooks

    Posted February 13, 2010 - 9:48 pm

    Learn the latest techniques for designing modern Web sites -- and making sure visitors can find them.
  • Five SEO Secrets to Make Your Site More Visible

    Posted January 5, 2010 - 9:25 am

    Optimize your Website to improve your search ranking and get more business.
  • Get Your Company Link Building With These 5 Simple Tips

    Posted September 14, 2009 - 11:04 am

    As the online market place continues to warm up to the idea of SEO, link building has become center stage as it tends to be the most time consuming and crucial part of any internet marketing strategy. Link building services are the most commonly outsourced aspect of SEO.
  • Koobface behind the scenes

    Posted September 4, 2009 - 7:33 am

    Security researchers are looking into not just how Koobface infects users’ PCs, but how its creators manage to spread the worm across popular social networking sites to maximize its effectiveness.
  • Law firms are newest victim of SEO, marketing

    Posted August 5, 2009 - 9:17 pm

    Look out Dewey Cheatem & Howe, the search engine marketers have their sites set on you. Or at least they would if they could find you.
  • 5 Things to Consider Before Choosing a Website Design Firm

    Posted May 27, 2009 - 4:49 pm

    Choosing the wrong individual or firm for website design can mean the difference between having a site that turns out sales and one that turns off customers. Here are the 5 questions you should ask in your first conversation with any potential web design firm.
  • Fundamentals of small business digital marketing

    Posted February 14, 2009 - 5:37 pm

    Here are some digital marketing basics:
  • 11 small business SEO tips

    Posted January 16, 2009 - 2:15 pm

    If you're a small business owner then you know how difficult it is to get into the top Google rankings for your targeted keywords. It may be that you want to hire an SEO expert or internet marketing agency to take care of SEO for you.

  • Can social media tools like LinkedIn help your business?

    Posted January 16, 2009 - 2:00 pm

    How many emails have you received from friends or colleagues inviting you to join LinkedIn? More than you can count?
  • Free Directories or Paid Directories: The Pros and Cons

    Posted December 31, 2008 - 1:04 am

    A web directory is nothing more than a list of websites categorized by subject. If an internet user wants information about a particular subject, she simply goes to a directory, searches for the information she needs, and she’s given a list of relevant websites.
  • How to become a SEO specialist

    Posted December 28, 2008 - 2:43 am

    A Dirty Dozen Step DIY Guide to Starting an SEO Business.

  • SEO versus PPC

    Posted December 22, 2008 - 5:43 am

    Despite the differences, Search Engine Optimization (SEO) and PPC campaigns have one thing in common: they are both keyword driven. Both the processes require investment and both are effective mediums of creating online presence. But over the long term, SEO is the better choice.

  • Christmas Special discount: Kneoteric offers 10% off on all Online Marketing services!

    Posted December 18, 2008 - 8:07 am

    18th December 2008, New Delhi: Kneoteric eSolutions, an integrated Internet marketing firm, is offering a lucrative Christmas discount to all prospective buyers. The company has announced a 10% discount on all its Online Marketing services which includes Search Engine Optimization, Link Building and PPC.
  • Small Business SEO- Can You Really Afford it?

    Posted December 16, 2008 - 2:35 pm

    Let's face it, when you look at it on paper, SEO is an expensive endeavor. Whether you do it yourself, use the services of a consultant, or hire someone else to do it for you, the cost can be overwhelming.
  • Search Engine Optimization for Your Web Site

    Posted December 4, 2008 - 5:18 pm

    No one knows exactly what combination of tactics will maximize a Web site's ranking in search results, but a lot of smart people have developed some good approximations based on history and empirical evidence. Here, three experts offer the tips and tricks someone just starting out in the SEO game ought to know.

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