Uncovering tech's most peculiar product codenames

Tech companies go to painstaking lengths to keep new products confidential, which is why many of them assign "secret" product codenames. Here's an insider's look at some of the most unusual codenames, with themes ranging from felines to fairytales.

By Kristin Burnham, CIO |  Software, Apple, Facebook

BlackBerry and the Three Bears

In 2007, Research in Motion's BlackBerry turned to fairy tales -- specifically "Goldilocks and the Three Bears" -- to codename three versions of the BlackBerry Curve 8300.

"Baby Bear" referred to the version with the most basic features, which was camera-only; "Mama Bear" referred to the 8320 model, which included a camera and Wi-Fi; and "Papa Bear" described the 83xx model which came equipped with the most features: camera, Wi-Fi and GPS.

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