Speaking of adding content, one of Evernote's major features is that you can add all types of content to the archive, not just text. The program supports PDFs, images, audio recordings, sketches (with the Skitch plug-in), webpages (with the Web Clipper browser plug-in), and more. Evernote has a rich plug-in ecosystem, which you can explore on the Evernote homepage if you want to delve even further into special types of content.
Finally, we come to Evernote's marquee feature: Sharing. Everything you create in Evernote is automatically shared with your various installations of the software unless you specify otherwise when creating a notebook. (Note that you can't change this behavior later.) By default Evernote synchronizes all installations of the software every 30 minutes; or, you can press F9 to initiate a manual sync.
You can also share content with other Evernote users. The easiest way to do this is to right-click a notebook and select Share Notebook. You'll be prompted to enter email addresses or to create a public link to the notebook that is accessible via the Web. After accepting the invitation, the recipient will find the shared notebook under the Shared tab on the left-hand navigation pane in Evernote. Note: To share notebooks with full read/write access, the owner of the notebook must be a Premium user ($5 a month), which comes with additional features like extra content and the ability to make text within PDFs searchable. Otherwise, notebooks are shared as read-only.
Now that you've got a handle on the basics, it's time to put your new Evernote skills to better use. Here are some ways that small business owners are elevating Evernote beyond the obvious.
Upgrade your note-taking
At its core Evernote is a juiced-up note-taking system, but you can get more out of it if you make use of the software's multimedia capabilities. Joey Price, CEO of Jumpstart:HR, says, "I record the audio of client meetings while jotting down notes in real time. We manage a lot of different clients, and sometimes taking notes in shorthand isn't enough. Being able to replay the audio back once I've left helps me re-immerse in my thought process and generate new ideas to help our clients."
Archive essential emails
Storing email permanently in a webmail folder or within Outlook is usually fine, but it means you have to have access to your inbox in order to read it. Evernote gives you a couple of options for upgrading the way email is archived. First, Outlook users can use the "Add to Evernote 4" button that appears in the toolbar to send the full text of an email to Evernote as a note at the touch of a button.