Salesforce.com retools marketing message around 'customer companies'

CEO Marc Benioff described the repositioning away from 'social enterprises' in a keynote address

By , IDG News Service |  Software

To that end, Benioff's speech occurred shortly after Salesforce.com announced a number of new customer-service products that tie into the company's repositioning, including mobile live agent chat and mobile screensharing.

Chris Kanaracus covers enterprise software and general technology breaking news for The IDG News Service. Chris' email address is Chris_Kanaracus@idg.com

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