Stupid small business tech mistakes, and how to prevent them

Don't fall victim to these 15, all-too-common mistakes that will cost money and could drive your business into the ground.

By Sarah Jacobsson Purewal, PC World |  Storage, green it, small business

It's important to know how much the ink or toner will cost, because this will be the deciding factor in the long run. Many "cheap" printers will slowly leach money from your business with jacked-up ink or toner prices. It's also a good idea to consider refilling your ink instead of purchasing new cartridges each time.

8. Taking the Groupon Way Out

Groupon and other social-shopping Websites can seem like a godsend for struggling businesses. Just offer your product or service up at a deeply discounted price, and get hundreds or thousands of brand new customers.

But if you're a small business, don't be so easily wooed by the potential advertising and new customers. Many small businesses are finding that offering Groupon-like deals can be a nightmare. A number of things can go wrong, especially if you don't have the staff, time, or budget to accept hundreds of new customers purchasing your services for a fraction of the usual price. Offering a Groupon deal that you can't deliver on will not only cost you money, it will cost you your reputation.

9. Slacking on Security, Security, Security!

Your business may be small and unassuming, but that doesn't mean people aren't ready to steal your secrets. Along with securing your employees' smartphones, it's important to make general IT security a priority.

Make sure that you know the ins and outs of your operating system's security features, and that you have updated firewalls and antivirus programs in place.


Originally published on PC World |  Click here to read the original story.
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