"The cloud's role in the race to win over consumers' digital media libraries has evolved from a value added service for digital content purchases to a feature-rich and, increasingly, device agnostic digital locker for music and movies. Dropbox being used by 1 in 6 Americans shows that an integrated content storefront isn't essential to build a large user base, however, we expect competition to intensify sharply over the coming years," Barton said.
Lucas Mearian covers storage, disaster recovery and business continuity, financial services infrastructure and health care IT for Computerworld. Follow Lucas on Twitter at @lucasmearian or subscribe to Lucas's RSS feed. His e-mail address is firstname.lastname@example.org.
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