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 <title>Software vendors say partnering is difficult</title>
 <link>http://www.itworld.com/channel/68399/software-vendors-say-partnering-difficult</link>
 <description>Almost half (48 percent) of the respondents to a recent Pricewaterhouse Coopers survey stated their most challenging business issues over the next two years will be on increasing revenues and developing effective sales channel partnerships.
</description>
 <comments>http://www.itworld.com/channel/68399/software-vendors-say-partnering-difficult#comments</comments>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/news">News</category>
 <category domain="http://www.itworld.com/channel-partners">channel partners</category>
 <category domain="http://www.itworld.com/isv">ISV</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Tue, 26 May 2009 16:33:45 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
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<item>
 <title>12 ways to maximize customers</title>
 <link>http://www.itworld.com/channel/63478/12-ways-maximize-your-customers</link>
 <description>Maximizing every customer means getting the most out of them every time. It means suggesting more ideas or products before they check out.  It means collecting as much data about your customers as possible. And it means getting your salespeople focused on saying and doing the right things every time.  While this article is geared for retailers, there is some tried and true advice for VARs, and others selling in the channel.
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 <comments>http://www.itworld.com/channel/63478/12-ways-maximize-your-customers#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/tip">Tip</category>
 <category domain="http://www.itworld.com/customer-service">customer service</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Mon, 02 Mar 2009 09:48:58 -0500</pubDate>
 <dc:creator>ddehart</dc:creator>
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<item>
 <title>Chalk one up for the little guy</title>
 <link>http://www.itworld.com/channel/62948/chalk-one-little-guy</link>
 <description>VARs have long complained about LARs (large account resellers) swooping in and eating their lunch--and about vendors that encourage it.
</description>
 <comments>http://www.itworld.com/channel/62948/chalk-one-little-guy#comments</comments>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/news">News</category>
 <category domain="http://www.itworld.com/lar">LAR</category>
 <category domain="http://www.itworld.com/microsoft">Microsoft</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Thu, 19 Feb 2009 10:08:13 -0500</pubDate>
 <dc:creator>dblacharski</dc:creator>
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<item>
 <title>Google launches reseller program for Apps Premier</title>
 <link>http://www.itworld.com/channel/60703/google-launches-reseller-program-apps-premier</link>
 <description>Google launched on Wednesday a reseller program for the paid version of its Apps hosted collaboration and communication suite.
</description>
 <comments>http://www.itworld.com/channel/60703/google-launches-reseller-program-apps-premier#comments</comments>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/software-service">SaaS</category>
 <category domain="http://www.itworld.com/news">News</category>
 <category domain="http://www.itworld.com/google">Google</category>
 <category domain="http://www.itworld.com/google-apps">Google Apps</category>
 <category domain="http://www.itworld.com/reseller">reseller</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 14 Jan 2009 09:36:51 -0500</pubDate>
 <dc:creator>ITworld staff</dc:creator>
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<item>
 <title>Advice from seven successful VARs</title>
 <link>http://www.itworld.com/business/56978/advice-seven-successful-vars</link>
 <description>While some industries like housing or the automotive industry were hit immediately and very hard, VARs in the IT industry have proven to be resilient. Seven high-profile VARs share some of their secrets to success and speculate on the economy.
</description>
 <comments>http://www.itworld.com/business/56978/advice-seven-successful-vars#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:25:26 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
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<item>
 <title>How VARs are surviving the struggling economy</title>
 <link>http://www.itworld.com/channel/56977/how-vars-are-surviving-struggling-economy</link>
 <description>Success during an economic downturn hinges just on VARs being VARs. Steve Ferman, President of Compunite, suggests that part of the role of a good VAR is to ease the panic and help customers through times of uncertainty. &quot;The reality is people want someone to tell them what to do, and they look to MSPs or VARs for that guidance.
</description>
 <comments>http://www.itworld.com/channel/56977/how-vars-are-surviving-struggling-economy#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:22:23 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
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<item>
 <title>How the economy is impacting your business</title>
 <link>http://www.itworld.com/channel/56976/how-economy-impacting-your-business</link>
 <description>VARs don&#039;t like the old saw, &quot;If it ain&#039;t broke, don&#039;t fix it.&quot; There has historically been a lot of money in replacing or upgrading perfectly functional technology with something that adds a little &quot;zing&quot; to the equation. But today, that &quot;zing&quot; doesn&#039;t mean as much. Customers are still spending, but not on non-essential projects. R.W.
</description>
 <comments>http://www.itworld.com/channel/56976/how-economy-impacting-your-business#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:19:22 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
 <guid isPermaLink="false">56976 at http://www.itworld.com</guid>
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<item>
 <title>Companies that are still buying</title>
 <link>http://www.itworld.com/channel/56974/companies-are-still-buying</link>
 <description>In addition to what they&#039;re buying, resellers are also paying more attention to who is buying. On the lowest end of the market in the SOHO segment, there is some unexpected growth, particularly as more people are thrown out of work and launch their own small businesses.
</description>
 <comments>http://www.itworld.com/channel/56974/companies-are-still-buying#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:16:46 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
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<item>
 <title>What to sell during a recession</title>
 <link>http://www.itworld.com/channel/56973/what-sell-during-recession</link>
 <description>Even during the worst of times, companies still need to purchase and maintain computers. Electronic data is our currency, and without it, we are all lost. &quot;People still need to operate their infrastructure,&quot; said Joe Brown, president of Accelera Solutions, a VAR focused on the virtualization space.
</description>
 <comments>http://www.itworld.com/channel/56973/what-sell-during-recession#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:14:08 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
 <guid isPermaLink="false">56973 at http://www.itworld.com</guid>
</item>
<item>
 <title>The Recession-Proof Reseller</title>
 <link>http://www.itworld.com/channel/56971/recession-proof-reseller</link>
 <description>Economic upheaval is upon us, and regardless of rescue plans, bailouts and motivational speeches by politicians and political candidates, we are in for a long and deep recession. Companies are already implementing layoffs, while others are being bought out, going bankrupt, or going out of business completely.
</description>
 <comments>http://www.itworld.com/channel/56971/recession-proof-reseller#comments</comments>
 <category domain="http://www.itworld.com/business">Business</category>
 <category domain="http://www.itworld.com/channel">Channel</category>
 <category domain="http://www.itworld.com/best-practice">Best practice</category>
 <category domain="http://www.itworld.com/economy">economy</category>
 <category domain="http://www.itworld.com/var">var</category>
 <pubDate>Wed, 29 Oct 2008 21:09:49 -0400</pubDate>
 <dc:creator>ITworld staff</dc:creator>
 <guid isPermaLink="false">56971 at http://www.itworld.com</guid>
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