Microsoft Store

VoIP applications will be forbidden from Microsoft's Windows MarketPlace for Mobile store, along with programs that are larger than 10MB or that change the default browser on a device.

Microsoft's decision to open retail stores is a calculated risk that will likely prove a more challenging endeavor than Apple's move into retail eight years ago.

Yesterday I suggested that the new Microsoft Store won't be a big concern for VARs, who tend to be less concerned about commodity software margins than the actual value-add they provide. Distributors on the other hand, may have different concerns.