metrics

Google offers video producers better YouTube analytics

Posted November 30, 2011 - 5:44 pm

Search giant Google hopes offering improved audience metrics to YouTube content producers leads to higher-quality YouTube videos (and more advertising revenue).
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How does IT measure up in your organization?

Posted December 20, 2010 - 2:09 pm

Are you content with the way IT is viewed in your organization? If not, you need to study the work of Dr. George Westerman, a Research Scientist in MIT Sloan's Center for Digital Business (CDB), who suggests you rethink the metrics you measure and how you communicate IT's value.
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