James A. Martin

James A. Martin is a seasoned tech journalist and blogger based in San Francisco and winner of the 2014 ASBPE National Gold award for his CIO.com blog. He writes CIO.com's Living the Tech Life blog and is also a content marketing consultant.

10 top social media marketing success stories

10 top social media marketing success stories

Upstarts such as Cards Against Humanity and iconic companies including Burberry are getting much more creative with social media. These 10 recent campaigns from the past year are examples of how quirky, unique and even risky social...

How to do data-driven marketing right

How to do data-driven marketing right

Akamai, Monster and others found creative ways to put piles of corporate data to work for their marketing teams. Marketing pros for these companies share valuable lessons learned from their successes, along with tips and best...

10 myths marketing technology vendors want you to believe

10 myths marketing technology vendors want you to believe

Real Story Group analyst Theresa Regli busts the most common myths marketing technology vendors tell customers and prospects, and other martech experts share insight on how marketing pros can navigate the dynamic digital landscape.

How to prepare your website for Google algorithm updates

How to prepare your website for Google algorithm updates

Search engine optimization experts share advice on how marketers and SEO pros can keep up with Google's ever-changing algorithm and ensure that their websites rank prominently on the world's leading search engine.

14 things you need to know about SEO friendly site design

14 things you need to know about SEO friendly site design

Search engine optimization experts bust four common myths about search friendly website design and share best practices for SEO in 2016.

How to get started with Google Analytics

How to get started with Google Analytics

Google Analytics can provide valuable online insights for marketers and website managers. Unfortunately, GA has a bit of a learning curve. Here's a beginner's guide to the basics.

6 things marketers need to know about beacons

6 things marketers need to know about beacons

Bluetooth 'beacons' are a simple way for marketers to communicate with customers in physical locations, but the platforms and infrastructure behind the tiny wireless sensors can be quite complex. Here's a quick guide to the basics of...

10 things that keep CMOs up at night

10 things that keep CMOs up at night

A group of high-profile and up-and-coming CMOs share insights on their biggest digital marketing concerns in 2016, along with strategies for coping with the challenges.

11 carry-on bags for today's tech-savvy traveler

11 carry-on bags for today's tech-savvy traveler

No traveling techie should be without a trusted carry-on bag. These 11 unique options can help boost productivity on the road and stabilize some of the typical turbulence associated with modern air travel.

6 iPhone apps that use 3D Touch to make you more productive

6 iPhone apps that use 3D Touch to make you more productive

The vast majority of third-party iOS apps don't yet support Apple's new 3D Touch feature, but we found six worthy downloads that let you hard press app icons and within apps to boost your efficiency and productivity.

The 15 best free SEO tools

The 15 best free SEO tools

We asked a set of SEO experts and search marketing professionals about their favorite SEO tools and came up with these 15 recommendations. And the price sure is right: They are all free.

The 15 best free SEO tools

We asked a set of SEO experts and search marketing professionals about their favorite SEO tools and came up with these 15 recommendations. And the price sure is right: They are all free.

12 extreme (and obscenely expensive) laptop bags

12 extreme (and obscenely expensive) laptop bags

All laptop bags are not created equally … and some cost a lot more than others. These 12 lavish notebook satchels may not be in your price range (unless you're a Saudi prince) but they're sure to inspire envy, confusion, disdain, or...

14 ways to improve corporate wellness programs with wearables

14 ways to improve corporate wellness programs with wearables

Corporate wellness experts share dos and don't of wearable-based corporate health and wellness programs, along with advice on how to enhance and improve your organizations current employee fitness initiatives.

3 new iOS 9 features business users will love

3 new iOS 9 features business users will love

Apple's latest mobile OS is packed with valuable features, but the new Split View, email attachment, and image markup capabilities will be particularly helpful for businesspeople.

Why iPad Pro won't replace any of your current gadgets

Why iPad Pro won't replace any of your current gadgets

Apple's new tablet is 80 percent faster than most of the portable PCs shipped during the past year, according to the company, but for the average user, iPad Pro won't replace a desktop, laptop or even another tablet. Here's why.

12 cool gadgets to soothe those back-to-school blues

12 cool gadgets to soothe those back-to-school blues

These 12 back-to-school gizmos, including high-end laptops and ultra-portables, as well as techy bags and accessories for audiophiles, will make you, or your student, actually want to head back to classes … maybe.

3 reasons you need SanDisk's Connect Wireless Stick

3 reasons you need SanDisk's Connect Wireless Stick

Don't have enough storage space on your smartphone? Need to share lots of files with other people in a meeting? SanDisk's new wireless USB 128GB flash drive may be worth its $100 price tag.

10 questions for Cortana, Siri, Amazon Echo and Google Now

10 questions for Cortana, Siri, Amazon Echo and Google Now

Microsoft’s Cortana virtual assistant is making its desktop debut with Windows 10. How does it compare against the competition?

2 experimental apps from Microsoft Garage you need to test drive

2 experimental apps from Microsoft Garage you need to test drive

Microsoft's Garage unit continues to pump out interesting and experimental apps for Windows Phone, iOS and Android. Two of its most recent releases, Send, for quick messaging, and InstaNote, which retroactively records audio, are both...

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